Twitter recently announced having 200 million accounts worldwide. Plus it was also reported that more than 70% traffic on Twitter is collected from outside United States, the social networking site also announced that it was adding 5, 00, 000 users per day. Interface Business Solution have announced that Tata DOCOMO is planning to start advertising on Twitter as @tatadocomo.
We have reported earlier that Twitter was planning to setup a brand promotion page which were expected to bring long-term revenue source. According to one of the source, @tatadocomo garnered 5,000 followers on Twitter in last week whereas it took two years to gain 16, 000 followers. Looking at the rapid growth of the brand many advertisers are looking forward to brand themselves on Twitter’s advertising platform.
Not many brand promotion are witnessed on Twitter to that of Facebook like MTV India, Tata DOCOMO, etc. but it is believed that the phenomena is going to change. Brands thinking of promoting themselves on Twitter’s platform should keep in mind to follow certain guidelines to avoid getting handcuffed.
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